Ocean AI

Partnership with Microsoft Ocean AI Team gROW are teaming up with Microsoft to build and test a world‑first AI co‑pilot that will sit at the heart of our Atlantic campaign: a digital teammate designed to help us row smarter, recover better, and share what we learn with as many people as possible. Why an AI […]

Why we’re Inspiring Girls

Subtitle goes here Why we’re Inspiring Girls We’re supporting Inspiring Girls because our Atlantic row is about more than miles on the ocean – it’s about showing the next generation of girls what becomes possible when you refuse to shrink your ambition. Inspiring Girls International exists to connect 11-16-year-old girls with diverse female role models […]

Learning to BREATHE

Back to Basics: Learning how to BREATHE Breathing is something we do tens of thousands of times a day — yet few of us ever question how we do it. For athletes, that blind spot can quietly limit potential. In training for our 3,000-mile row across the Atlantic, Sophie and I are discovering that even the seemingly […]

Unlocking the ‘inside edge’ with Thriva

New Sponsor Announcement! Unlocking the ‘Inside Edge’ with Thriva When we talk about endurance, most people imagine grit, training, and sheer determination. But there’s another layer that defines true performance — the invisible one happening beneath the skin. That’s why Team gROW is thrilled to announce our partnership with Thriva, the pioneering proactive health service […]

Rowing Smarter: Building Our Ocean-rowing Toolkit

Rowing Smarter Building Our Ocean-rowing Toolkit A few weeks ago, Sophie and I took a road trip to the Maritime Mecca of Burnham-on-Crouch for a deep dive into the vital skills every ocean rower must master before taking on the Atlantic. Aside from being one of the UK’s best-known sailing regattas, Burnham is also  home […]

Testing Limits: How Feedback and Metrics Fuel Our Ocean Row 

Testing Limits:  How Feedback and Metrics Fuel Our Ocean Row  On July 16th, Sophie and I took a bold first step on our journey to set a new World Record to row the Atlantic in 2026. Not (yet) into the waves, but into the gym at Kent University—where we (or more accurately, I) began an […]

Democratising High Performance

Bringing elite tools, habits and systems to the many, not the few Democratising High Performance As we prepare to take on the Atlantic row—a challenge that will test every fibre of our resilience, teamwork, and determination—I’ve been reflecting on a question that sits at the heart of our mission at gROW: What if the secrets […]